The Falken Tire Corporation is a Japanese brand introduced to the United States market in 1990. They are a tire and wheel brand that has a huge impact in the drifting and “Tuner” car culture that has swept the performance of the auto industry in the past decade. Nothing makes a statement like winning, and with team drivers such as Vaugn Grittin Jr., Falken has become a team and tire to contend within a Formula Drift Series. Along with drifting competitions, Falken is also in its second year of competition in the ALMS (American Le Mans Series) campaigning their own Porsche 911 RSR in the GT-2 category.
Falken has entered the all terrain tire market and is displaying their new tires on a very impressive Jeep. To assist in the display, The Shop designed and built a single wheel ramp to lift one front tire to 2′ at the bottom of the tire, integrating a 32″ flat screen into the face of the rock for video presentation. It was a quick build to meet the SEMA Show move-in dates, but we were very happy with the result.
If you’re at the SEMA Show, please stop by the Falken Tire booth #43025 and take a look at their new display, or stay tuned for more photos and updates.
And… take a look at this video from the SEMA show floor.