Pacifico porch

PACIFICO PORCH AT BOTTLEROCK

Step into the relaxed ambiance of the Pacifico Porch at BottleRock in Napa Valley, known for its luxurious music festival experience featuring top-tier food, wine, and beer. In collaboration with FGPG and longstanding agency partner Friasworks, Show Ready brought the Pacifico Porch to life—a lounge-style activation embodying Pacifico’s surf roots and coastal lifestyle. Join us behind the scenes to witness the fabrication and production process of this unique booth, designed to immerse attendees in the cool, coastal atmosphere of Pacifico. Show Ready worked alongside FGPG and Friasworks to craft custom counters, a DJ set, and Pacifico life-saving devices, ensuring an authentic and engaging festival experience.